Have you signed up to our Speakers Bureau yet? We are always on the lookout for industry speakers, and this is an excellent way to showcase AIMIA members who wish to raise their profile within the Digital Industry by speaking at events.
If you are an AIMIA Member and want to sign up please email firstname.lastname@example.org
Bill currently leads a young and talented team of designers, producers and developers at Aqua Media - a creative agency specialising in the areas of online, multimedia, brand and design.
Aqua Media's services cover the complete world of creative communications, from the smallest project to the seemingly impossible – no task is too small or too large.
With over 24 years digital experience, Aqua Media has served the in-house creative and print needs of multi-national corporations and a plethora of smaller, but no less important, Australian and overseas companies.
Aqua Media's goal is to make doing business easy for their partners - by solving their tough problems simply.
For more information please visit http://www.aquamedia.com.au or contact Bill Bovopoulos on (02) 8915 5555.
Craig co-founded the white agency in 2003, quickly establishing it as one of Australia's preeminent interactive agencies. In the six years since launch white has won numerous creative and business accolades built on a foundation of innovation and world class digital work, working with some of Australia's largest and most successful brands.
Craig's experience across publisher and agency-side, and subsequent exposure to a diverse range of organisations' marketing objectives, provides a unique insight into the capabilities of digital in meeting a client's business challenges and ensures digital becomes the gateway between business, marketing, customers and prospects.
Prior to white, Craig's experience has been extensive and he is one of the longest serving internet specialists in Australia. Beginning at Ozemail in 1996, Craig was promoting the positive changes the internet could have for marketers long before companies had even dipped their toes into the water. From Ozemail Craig moved to Yahoo! where he was one of the first in the local team for the global internet success story, leading the sales team with passion and creating successful strategies for marketers.
Tapit is pioneering the mobile technology, Near Field Communications (NFC) , for use in marketing. Tapit is the easiest way to get content onto your mobile phone - just a simple tap. Increase brand awareness and brand engagement with NFC Marketing, allowing you to download video, music, applications, files, "like" on Facebook, "follow" on Twitter - all with just a simple tap of an NFC enabled phone.
Tapit is headquartered in Australia but is the NFC Marketing provider of brands across the Asia Pacific region.
David Anderson is the Managing Director of the Transactions Division at Fairfax Digital, which includes the RSVP, Stayz, InvestSmart, and Australian Property Monitors businesses. Fairfax Digital is the interactive division of John Fairfax Holdings – publisher of The Sydney Morning Herald, The Age and The Australian Financial Review amongst other titles.
David is responsible for developing the current businesses in the portfolio as well as identifying new opportunities for the Transactions Division.
His prior roles at Fairfax Digital include Director of Strategy and Operations for the Employment, Real Estate, and Automobile businesses, and Chief Product Officer where he was responsible for all product development and the technology function.
Over the last 14 years, he has worked in a number of start-ups in online and web roles for companies such as Memetrics (recently acquired by Accenture) and ninemsn during the company’s startup phase in 1997.
David holds an MBA from University of Technology Sydney and a Bachelor of Arts (Communications) from Macquarie University.
David oversees all revenue and customer operations, as well as marketing and partnerships for pureprofile. Since joining in 2005, he has held several positions with the company. Most recently, as Commercial Director he led pureprofile’s global direct sales operations. He also developed and manages the company’s operations in Sydney, London, Mumbai, and San Francisco and is responsible for creating and expanding strategic partnerships in those regions for the benefit of pureprofile's growing number of users and clients.
David’s main areas of focus have been IT, marketing and finance. Prior to joining pureprofile, he was a consultant for the Australian recruitment firm, Time Recruitment and a property researcher for Benchmark Real Estate in Canada.
David holds an MBA from the Sydney Business School and a Honours degree in Biology from the University of Western Ontario, both of which were awarded with distinction.
A new resident of San Francisco and despite living in Sydney for the past eight years, David has very much retained his Canadian accent and sense of humour, eh.
David Higgins is the editor of News Digital Media's news.com.au website and a former editor of Fairfax's SMH.com.au site. David began his career with News Limited as a reporter for The Australian before moving to The Sydney Morning Herald in 1997. In 2007 he returned to News Ltd as editor of news.com.au, which has a monthly audience of more than 3.7 million Australians.
A Walkley Award finalist in 1997 and 2007, David has covered a variety of rounds, including technology, business and general news. He is a former Herald deputy chief of staff and was the founding editor of the paper's BIZ.com and Radar sections.
David holds an MBA from the University of Technology, Sydney and is a member of the PANPA Digital Advisory Committee and the Advisory Board of the Australian Centre for Independent Journalism. He is a frequent speaker at media industry events.
mediainquiries (at) newsdigitalmedia.com.au
David McGowan’s role as Business Director at Nomad draws on extensive mobile industry experience with brands like Diageo, Nestle and Unilever, as well as previous roles with mobile leaders Communicator Interactive, Oxygen Interactive and telco Hutchison 3.
As a mobile solutions specialist David works to create strategic, design-led, mobile marketing solutions, relevant to the consumer and brand. This approach has acquired multiple marketing accolades including IEAA Grand Prix, Cannes Silver Lions, Australian Media Federation and Mobile Marketing Association awards.
Previous to the mobile marketing industry, David has worked in National Marketing roles with Microsoft Xbox and Atari developing comprehensive and integrated campaigns across retail, traditional and digital media.
In May 2007 David launched Mark. This new agency combines the digital, direct and data marketing disciplines of M&C Saatchi. Conscious that marketing is now more a science than ever before, Mark is committed to developing infectious, indelible ideas that mark minds to elicit measurable behaviour.
Prior to the launch of Mark, David was busy not only overseeing the growth of M&C Saatchi Digital in Sydney, but also establishing and managing the digital teams in Melbourne, Singapore, Hong Kong, Kuala Lumpur, Los Angeles and New York.
David has a BA/BCOM from Deakin University with majors in Marketing, eCommerce, Public Relations and Sociology.
He has successfully led a Digital Agency of the Year team and been recognised by his peers, winning Victorian Young Direct Marketer of the Year in 2004 and in 2007 was the second youngest person included in the top 40 most influential people in the Australian Digital industry.
Dean Hargreaves has ten years experience as an Information Systems and User Experience Researcher for CSIRO Australia, where he led a portfolio of research activities exploring the use of the ICT to support tight collaboration between international research teams. While at CSIRO, he led a project that developed, deployed and commercialised a high-bandwidth tele-health application, that provided networked real-time critical-care collaboration between health care specialists in capital cities and clients in rural Australia.
Dean is a regular speaker at international conferences, and was most recently a guest n invited to speaker at the OECD's Conference on Innovative Rural Service Delivery in Cologne, Germany in April 2008. He was also an invited to visitor to the World Bank's ICT policy group in Washington, and was invited to participate in the Global Research Alliance Digital Divide strategy formulation meeting in Kuala Lumpur.
Dean has published more than a dozen papers on the use of ICT systems to support collaboration, and has presented at several international conferences, including at the: University of Toronto; Stanford University; the University of California, and; EFITA, Italy.
Additionally, Dean sits on the Rural Industry Research and Development's (RIRDC), Rural People and Learning Systems (RPLS) committee, which guides the Australian Government's research and development investment in innovative ICT solutions for rural Australia.
Dean is currently Managing Director of Dean Hargreaves and Associates, which undertakes research and analysis into user experience design, and strategic advice. He has a Master of Philosophy in Computer Science, and is currently undertaking a PhD with a focus on online collaborative planning and decision- making.
Fiona has been with AUSTAR since 2004. She manages the team responsible for the user interaction design for all of AUSTAR's subscription TV services including MyStar, channel enhancements, and core applications (such as the Electronic Programme Guide). Fiona is also responsible for AUSTAR's Box Office, Main Event, Adults Only and Games services.
Fiona has over 10 years' experience in interactive TV, and previously worked in the UK at BSkyB's first interactive venture, Open…. Prior to her role at BSkyB, Fiona worked for the Australian Association of National Advertisers in media research. Fiona holds an Honours degree in Film and Media, majoring in subscription TV, and is currently studying for her MBA at the Australian Graduate School of Management.
Freddie Jansen van Nieuwenhuizen is Director, Consumer Apps and Services in Telstra Product Management and joined Telstra in 2003. Freddie heads up the product development of a range of innovative consumer applications and on-device experiences such as Mobile FOXTEL, Whereis Everyone, Whereis Navigator, BigPond Callertones, BigPond Download Manager, PocketNews to name a few.
Before joining Telstra in 2003, Freddie was Director and Systems Engineer for InfoSpace (Seattle based) and responsible for the deployment of content portals for mobile operators. Prior to joining the wireless world, Freddie spent time in Canada with Crosskeys, a Newbridge (now Alcatel) affiliate, developing software and user interfaces for a range of Network Service Level and Performance Management Systems.
Freddie is originally from in South-Africa and holds a Bachelor in Engineering (Electronic & Electric).
Gavin brings a decade of international digital creative and strategic thinking to the table, today working with brands such as Holden, Deference Force Recruiting, Medibank, Fosters and ANZ. He loves cold beer, the people he works with and fast meetings that get results.
Jamie is the Managing Director and one of the company founders. He brings extensive experience in online advertising and business development from key roles at some of Australia's leading online players.
Jamie spent three years at LookSmart in product development and search analyst roles.
After leaving LookSmart he joined SEEK, where he managed its online marketing activity and key alliance partnerships. Most recently Jamie was at Optimedia where he established the agency's search marketing offering and implemented campaigns for clients such as NAB, Telstra, Sensis, Qantas and the Victoria Government.
Jamie's role at CLD includes sourcing and acquiring new business, in addition to leading the strategic development of the business.
Jason co-founded Bullseye Digital in 2000, and has developed the company into one of Australia's largest digital services agencies. His career spans over 15 years, and includes experience in the multimedia and interactive industries in Australia and the UK at Zivo, Compuserve and AOL.
Jason is also a certified Google Advertising Professional specialising in all forms of digital marketing and website design, and was one of the first graduates in Australia with credentials in multimedia design.
With a diverse background in online marketing, design and multimedia, Jason is now 'go to' man for clients such as Blackmores, ANZ, Roche, Coca-Cola, Masterfoods and the NSW Government when they want to develop cutting-edge digital marketing campaigns and strategies.
Jason is now regarded as a leading authority on how brands and businesses can communicate effectively online. He is often called upon by the media to make predictions and add his comments on the subject, and he is a regular keynote speaker at conferences and events.
- Marketing to Kids Online
- Online Marketing Effectiveness
- Digital Marketing and Developing its Role in Developing Ongoing Conversations with the Customer
- Public Sector Digital Marketing: now and in the Future
- Social Media Marketing
- Social Media Monitoring
- Behavioural Technologies and Targeting
- Bachelor of Arts (Hon) University of Western Sydney
Lee Silverman currently leads the Media and Entertainment practice for the Consulting and Application Solutions organisation at IBM Australia. From 1999-2007, he was the CEO of Modulo Systems Corporation which developed workflow and content management solutions for the world’s leading publishers such as Time-Warner, Gannett, Axel-Springer, Asahi Newspapers, Rizzolli, Conde Naste, and three of London’s major dailies.
Prior to that he was the COO of CyberGraphic (now Atex) and Group General Manager for Technology at PMP Communications/Pacific Magazines/Shomega and Show-Ads from 1994. For 10 years, Lee led the development of innovative production solutions for electronic publishing revolution at Agfa-Compugraphic where he was Director of Development until he moved to Australia. He began his career as lead researcher and instructor at MIT’s acclaimed Media Lab in Cambridge, USA.
Lija is the Group Marketing Director for the transactions business unit at Fairfax Digital. In this role, Lija is responsible for setting and overseeing brand marketing strategies and lead generation across the Transactions Division which encompasses RSVP
Lija joined Fairfax Digital in 2006 as Director of Marketing at RSVP. During her 14 years in the marketing industry, Lija has worked across advertising, corporate communications, public relations, internet and digital strategy for companies including Canon Australia, Australian Jockey Club and Adshel. She also ran her own business for four years.
Lija holds a degree in Commerce, majoring in marketing, research and international business from the University of Western Sydney.
Mandeep joined Johnson & Johnson through the MBA recruiting programme in Oct 2004 as Regional Professional Marketing Manager with the responsibility of establishing the professional marketing function in Asia Pacific.
In Sep 2006, Mandeep moved to Sydney to head marketing for JJVC Australia and New Zealand. In June 2008, one of his marketing campaigns, “The Acuvue® Wink” won the James. E. Burke award, the highest recognition for marketing excellence in J&J. This campaign was also a finalist at the Cannes Lions 2008 & The DMA International ECHO awards.
TigerSpike is a digital services company specialising in mobile and personal social media. We focus on delivering innovative and cutting edge digital solutions, from mobile applications, to bespoke software development. Our global experience combined with our commitment to technical excellence ensures our clients are at the leading edge of new media.
TigerSpike was founded in Sydney in 2003 and opened its first overseas office in London on 2006. After an Austrade mission to the US in February 2008, TigerSpike opened an office in New York in March of that year.
Oliver draws on a background in psychology, experience in usability and understanding of mobile technology to identify key issues for client business strategy, and customers, and to recommend & design solutions. He has a wide range of experience evaluating and improving the end-to-end customer experience with mobile devices, portals, applications and content. Oliver has consulted to clients such as; Hutchison, Optus, Telstra, ninemsn, ABC, and RPO.
As part of the local mobile industry Oliver is playing a key role in the design and project management of the Australian Mobile Phone Lifestyle Index, which looks at mobile content usage in the local market, a project on behalf of the AIMIA Mobile Content Industry Development Group. He also co-hosts Mobile Monday Sydney, a mobile focused networking night.
In addition, Oliver is a judge, author and speaker on the mobile customer experience.
Peter Davies heads up the Australian operations of Adconion Media Group, managing the company’s two Digital Distribution Platforms (DDPs): Adconion Direct and Joost. He oversees a team of over 70 full time employees based in Sydney and Melbourne.
Davies has established a reputation as one of the smartest guys in the digital industry. Starting his career in sales for traditional print publishing firms, Peter was quick to cotton on to the potential value involved in connecting print assets with emerging online initiatives.
Throughout his career with Pacific Publications and 9msn, Peter has connected advertisers with content concepts that would provide innovative and unique response mechanisms. Amongst the many benchmark integrated properties he has launched, Peter is particularly proud of those developed for St George, Proctor & Gamble and Dolly Club.
The digital industry has changed greatly since Peter first entered the market. What was once considered a ‘nice to have’ adjunct is now core to any good marketing strategy. Concepts that were considered highly radical such as behavioural targeting or real-time optimisation have become mainstream language and the continued convergence of services, technology, people and process is creating a whole new breed of integrated organisation, of which Adconion is a leading example.
Yet some things remain absolutely fundamental and do not change. For Peter this includes a strong emphasis on the importance of service, even at a time when certain aspects of the supply side business are headed toward a commodity trading model.
According to Peter, the Adconion DDP teams for both Adconion Direct and Joost, exceed all expectations when invited to the table with the agency, the brand/advertiser, publishers, tech and content teams. In his experience, working this way always produces results that exceed expectations.
“It is only with superior client service levels that you secure a seat at that table and I’m immensely proud of how integral the Adconion teams have become with many of our clients. We add value at every step of the relationship and we never take a transactional view. The instant we do that, we’re obsolete.”
Ravi Prasad is a digital strategist and has developed and executed advertising campaigns with no media spend at all - these campaigns have delivered more targeted traffic than an equivalent value CPC media buy. The only media was free and purely through viral and social media channels.
Ravi has held senior positions at agencies including FCB, Leo Burnett, John Singleton Advertising, The Clemenger Group and Wunderman Cato Johnston. He has worked for some of the world's and Australia's most powerful and successful brands including Sony, Dell, Intel, Gatorade, Mercedes Benz, Tourism Australia, IBM, Acer Computer, HSBC and Nike. As Head of Copy and Content for Euro RSCG Digital, Ravi helped take many of these brands on-line, producing powerful and effective digital campaigns that fundamentally changed the way they communicated to the world. His work has been recognized internationally and has won many major national and international advertising awards.
In addition to his work for agencies, Ravi has also held the positions of Lecturer in Advertising Design and Lecturer in Advertising Studies. He's also worked directly with corporate clients in digital strategy, communications strategy, Web 2.0 Architecture and was the recipient of the Elizabeth Hastings Memorial Award at the 2004 UTS Human Rights Awards.
His areas of expertise include: the future of digital advertising, the future of social media and viral advertising and social media optimization (SMO).
Stanislav Bondjakov is ConsumerVisions’ principal research consultant. Stanislav has over 10 years of experience in the market research and digital media industry, having consulted to the Australian Government, Victorian Government, Local Government, Melbourne Convention & Visitors Bureau, Kraft Foods, Visa International, Metlink, Medibank Private, and many other organisations.
ConsumerVisions is a digital media research agency, offering full-service market research services, including qualitative and quantitative. More specifically, key focus of ConsumerVisions is in helping organisations take their digital offering to the next level.
Through careful evaluation of organisations’ target markets’ needs and expectations and the business goals and requirements, ConsumerVisions provides strategic recommendations for launching a website, a mobile application, or a piece of software. This is aided by the provision of Information Architecture maps and mock-up designs to assist in findings presentation and understanding.
ConsumerVisions’ senior consultants add a personal touch to each project, by working closely with our clients to develop the study, and implement the findings, consulting on an on-going basis, and ensuring that the client benefits fully from the research.
• Customer experience journey research (touch-points);
• User needs analysis;
• Information Architecture and interactive design development;
• Usability testing; and
• Quantitative website measurement (through user ratings of KPIs).
For further information, please contact Stanislav on 0425 744 796, or email: Stanislav@consumervisions.com.au
Steve Baty, UX Strategist, has over 13 years’ experience in the design and delivery of e-business products and services. Steve is a well-known practitioner in the area of experience strategy and architecture, with extensive skills in research, analysis and strategy.
Steve is a regular contributor to UXMatters.com; serves as an editor and contributor to interaction design magazine Johnny Holland (johnnyholland.org), and is the founder of UX Book Club - a world-wide initiative bringing together user experience practitioners in 43 locations to read, connect and discuss books on user experience design.
Steve has, over the past five years, led user experience teams to develop online strategies and experience architectures for clients across a broad spread of industries including: tourism, travel, transport, consumer electronics, manufacturing, government, and the arts. His latest project - for the NSW Department of Education & Training - involved the research, analysis, and strategy for the staff intranet, supporting the day-to-day activities of 120,00+ people.
Steve holds post-graduate degrees in electronic commerce (M.Ec) and business administration (MBA) from the Macquarie Graduate School of Management; and a bachelor’s degree in Mathematics (Applied Physical Mathematics & Applied Statistics) from UTS.
With his research and confidential consulting, Steven serves eBusiness & Channel Strategy Professionals. He is an authority on Australian online retail, including the behavior of Australian consumers, the sector's pattern of growth, Australian online retail technology adoption, and local retail practices across the entire customer life cycle, including marketing, merchandizing, and customer experience. A consistent theme of his recent research is the need to bury the funnel as a model of how marketing and commerce function, replacing it with a holistic understanding of the customer life cycle. From his base in Australia, Steven observes Asia Pacific trends, with a focus on China. His global research has addressed issues that range from content moderation to green marketing to global marketing management.
Before joining Forrester, Steven spent almost five years with the global, full-service public relations agency, Hill & Knowlton. There he launched and managed the company's digital PR offering in Australia. Prior to this, Steven's roles included editor of Australian Macworld and eBusiness editor of Marketing magazine.
Steven received an M.B.A. from the University of Technology Sydney, a graduate certificate in professional writing and editing from the Royal Melbourne Institute of Technology, and a B.A. with honors in economic history and industrial relations from the University of Melbourne.
Business Development Manager, Mobile Embrace - Working with Australia’s largest brands over the last 5 years in public relations, advertising and promotions. Well known in social media and new media circles.
Vijay is a Senior User Experience Architect at Fairfax Digital. Currently, he is working on product development for Fairfax Digital's classifieds businesses, including Drive, Domain and Mycareer, championing the user experience for each brand's corresponding trade and consumer applications. For the past 6 years, Vijay has worked in the industry as a usability specialist and a project manager. In consulting roles, he has directed user experience projects across a diverse range of industries, including finance, travel, media, energy, telecommunications, not-for-profit and government organisations.
Viveka Weiley is an interaction designer and visualisation geek with a background in virtual worlds. He joined the Creativity and Cognition Studios at UTS in September 2006 to begin research into tools for distributed creative collaboration in mixed real/virtual environments.
Viveka has been working in the interactive media industry since 1994, primarily in telepresence and online communities. In 2002 he co-founded Ping, a geospatial virtual reality company. He is past chair of Sydney ACM SIGGRAPH and a member of the formation committee for the upcoming SIGGRAPH Asia conference series.
Viveka sports a Bachelor of Design from UNSW CoFA, and a B.Sci in Information Technology with First Class Honours and the University Medal from UTS. He is inspired by the work of Peter Morville on findability, Don Norman on user experience and Edward Tufte on information design. More recently he has been stealing ideas from Mihaly Csikszentmihalyi, Paul Dourish and Bill Buxton.